What do serums do?
Serums are a very innovative, very trendy part of a skincare routine and should be in everyone’s makeup bag.
What is a serum?
Serums play a fundamental role in the overall health and appearance of your skin. They are hydrating, strengthening and highly nourishing concentrates that can be water-based or water-lipid based. Serums should be used after cleansing the face and before a day or night cream. They precede but never replace a cream.
What do they do?
A serum delivers a concentrated form of ingredients to your skin. Whether it’s to target increased hydration or calming irritation and smoothing dark spots, or to help you achieve your skincare goals, like increasing radiance. They are the << powerful tools >> of skincare due to their ability to penetrate all active ingredients deeply and quickly into the skin.
How is a serum different from a moisturizer?
Serums are not intended as a substitute for a cream but as an important addition. Serums are usually prepared with concentrated amounts of active ingredients. Their ingredients have a specific molecular size to transport the active ingredients to deeper layers of the skin.So while creams should be used to nourish the skin with valuable lipids, serums have a different focus. So depending on your needs, you choose the appropriate serum.
RED FIR ANTI-AGING SERUM contains a cocktail of powerful antioxidants and anti-irritants to nourish the skin and reduce fine lines and wrinkles. Medium molecular weight Hyaluronic Acid provides deep hydration that helps active ingredients penetrate. Probiotics and prebiotics offer cellular renewal and protect against oxidative damage, while the unique spruce extract from the virgin forest of Karadere, rich in resin, helps calm irritations and reduces fine lines and wrinkles. Daily use helps strengthen the skin matrix for elastic, youthful skin.
